SEO Services

SEO Services Explained

SEO services, simply put, are services that help your website rank better in a search engine search. Recent research demonstrates that when people search for goods or services online most do not look past the first page of a search engine search so it is important for your business to show up on the first page.

There are many ways to get on the first page. For example, one could buy Advertisements to show up in the shaded (Sponsored) areas of the page on top, bottom or on the right side of the page.

The other areas of the search engine results page are called organic listings. Search Engine Optimization helps you to show up in the organic section of the results listings.

The search engines, create formula’s or algorithyms that determine all the factors that contribute to where businesses show up in a Google search. It is surmised that there are over 200 different ways that website can be optimized so that they get better rankings.

SEO services are services provided by an SEO services firm, or individual, that help businesses to rank higher in search online.

Among these services are both on-page as well as off-page optimization services as follows:

On-page optimization includes all the work associated directly with your web site and may include some or all of the following:

  • Editing your page titles and other meta tag content
  • Adjustment/changes to your website coding
  • Adding linking
  • Change to your website architecture
  • Fixing problems with slow loading pages
  • Server/hosting configuration analysis/change
  • Adding, editing or removing website content
  • Re-Coding of images
  • Changing coding of meta tag and “robots”

Off-page optimization, is usually done after your website is completed. After a strategic analysis of your marketing goals, the seo services professional will come up with a range of possible activities. Those you choose, are usually dependent on your budget and marketing goals. These include the following:

  • Blog posts, guest blogging
  • Internet Directory Listings
  • Link Building
  • Search Engine Listing
  • Social bookmarking
  • Online Ads on sites such as Google, Facebook and PPC services
  • Traditional advertising: Newspaper Print Ads, Magazine Ads. Radio, Television
  • Articles
  • Press releases
  • Industry relevant forum posts
  • Blog commenting also industry relevant

We offer SEO services for the serious business owner who is looking to show up on the first page of Google search. Our service are offered in the following cities and towns on Massachusetts and worldwide: