Social Media Tips for Small Business

Using Linkedin As An Online Networking Tool   Savvy business owners, marketers, recruiters, sales people and people looking to explore job options are using Linkedin to gain access to people, jobs, news, groups, updates, and industry insights that help them network more effectively, identify the right prospects,...

SEO Tips for Small Businesses: Focus on Engagement If you want your website to rank on the first page of a Google search you had better become familiar with the term “engagement.” Engagement Defined Engagement, in very simple terms, is the various ways that your followers and fans...

Infographics for Business Use Since each person has a unique learning and communication style, communicating visually can be one of the most effective ways to help others understand complex concepts and relationships. Information graphics or infographics are visual representations of information, data or knowledge.  The three core component parts are the visual, the...

Is Pinterest of Interest To You? The social media landscape is ever-changing. Recent examples include Facebook’s seemingly constantly changing design layout, the addition of Google+ to the social media arena, and a number of fairly new and visible social media sites, apps, and tools. A social media...

With more than 500 million active users on Facebook and growing, clearly, this is an opportunity to reach and connect with vastly larger numbers of people than traditional marketing, in a fraction of the time and with far less cost. Facebook, like any social network,...

It seems like common knowledge that building and maintaining trust online would be much more difficult than in a face to face interaction, however with the increasing use of social media and electronic communications one can reach more people and build trust with far greater...